32 illustrated martech stacks entered in The Stackies 2022: Marketing Tech Stack Awards

Yesterday — #MartechDay, yay! — we introduced the international 2022 internet marketing engineering landscape, immediately after having a year off in 2021. It grew a impressive 24% to 9,932 alternatives. To make it readable, we in fact built it totally interactive at martechmap.com, in which you can search, filter, zoom, and additional. It’s very wild.

But even with its brain-boggling scale, the martech landscape has always been a sidebar to the genuine tale of how engineering is altering internet marketing. The truly awesome stuff for me is how entrepreneurs leverage these applications with strategy, expertise, and creativeness to attain remarkable results for their organizations and their customers.

This is why The Stackies: Advertising Tech Stack Awards are my beloved group party in the martech industry. Each calendar year, entrepreneurs enter by sharing a solitary slide that illustrates their martech stack. They often shout-out to the unique products and solutions they use. But the most effective ones categorical how they believe about their stack conceptually. How does it match into their organizational operating procedure? How does it guidance their purchaser journey?

Collectively, they give us some perception into how martech is getting applied.

And, since it’s also a fun awards plan, a lot of design their stack slides with a small added pizzazz. Not always related to the stack’s mission, but entertaining to check out.

This calendar year, 32 organizations despatched in stack illustrations. You can see all of them in the free of charge Condition of Martech 2022 report we released yesterday — The Stackies get started on website page 31. (And if you want to look at the kinds from former yrs, here’s 2015, 2016, 2017, 2018, 2019, 2020, and 2021.)

As is our tradition, we donate $100 for each qualified entry to a non-earnings. In the previous, we’ve donated to companies that encourage variety and inclusion in martech. This yr, supplied the terrible scenario in Ukraine, we’re donating the $3,200 to the International Rescue Committee.

Each individual yr, we also pick five “winners” for the awards. I set winners in rates for the reason that, although the ones we choose are magnificent illustrations of martech stacks that have brought something notably valuable or innovative to their visualization, everyone who contributes to The Stackies is a winner in my eyes. The martech group as a total wins from this wonderful corpus of actual-world stack examples.

4 Winning Stacks from 2021, Up to date for 2022

My gratitude is primarily immense for providers who enter The Stackies multiple several years in a row. They give us a window into how martech stacks evolve above time, technically and conceptually.

4 of the 5 winners from very last year’s Stackies — Itaú, Juniper Networks, Philips, and SAS — entered once again this yr with current slides, and wow, they’re critically magnificent. They totally qualify as successful entries all over again.

Nevertheless, we needed to spread the adore a bit to contributors who didn’t just gain last yr. So while we didn’t choose them as winners for 2022, they really ought to have to be acknowledged as “standing winners” from last 12 months.

Listed here they are:

Itaú, Juniper Networks, Philips, and SAS — thank you so a lot for continuing to contribute to The Stackies! This sort of a great way to support the broader martech community.

5 Martech Stacks from New Winners in 2022

Even now, selecting five winners among all the remaining wonderful entries was challenging. These are the kinds we chosen, but I strongly really encourage you to download the finish established in the Condition of Martech 2022 report and decide on out your favorites. Share them on social media and give a shout-out to all those providers to allow them know you take pleasure in their contributions.

Our five picks, in alphabetical order:

Yet again, a substantial, deep, heartfelt thank you to all of the entrants to this year’s Stackies. There were so several great entries from the AMA, Annum, Cvent, Electronic Attain, EC Hispanic Media, Elastic, Ersi, Ink, Lob, LTI, Lumavate, PrismHR, Syngene, TOPENLand, Whirlpool and much more. Look at them all out.